About Zerodha

Zerodha is an India based discount broker. Zerodha is the cheapest stock broker providing services in Share, Commodity and Forex Brokerage. It charges investors 0.01% or Rs. 20 per executed order, whichever is lower, irrespective to number of shares or their prices (Except equity delivery where brokerage is 0.10% or Rs. 20 per trade whichever is lower). 

With Zerodha maximum brokerage you pay for any transition is Rs 20 for an order of any size.

Like other online stock trading companies, Zerodha provides trading services to buy & sell stocks, futures & options and mutual funds online. Zerodha's share trading platform is powered by Nation Stock Exchange's NOW (NSE on Web) internet trading platform.

Zerodha's brokerage structure is extremely simple and very easy to understand. Customer who moved to Zerodha has reported saving of 90% on expenses while trading in F&O. Zerodha is clearly the cheapest stock broker available in India for all kind of investors including people who trader just a few times in a month to day traders who execute 100's of trades each day.

Advantages

• Zerodha is the cheapest share broker in India as they allow their customers to trade under a simple model where they charge 0.01% or Rs. 20 per executed order, whichever is lower, regardless of the trade size.
• Zerodha do not charge any hidden fees i.e. Software uses charges. Except brokerage, investor has to pay various taxes on the truncations which is exactly same as other broker's charges i.e. STT, Transaction/Turnover Charges, Service Tax (ST), Education Cess, Higher Education Cess, SEBI Charges and Stamp Charges.
• No minimum amount balance required to open a Zerodha trading account.
• There is 'No Minimum Brokerage' with Zerodha. This is helpful with small trades where 0.01% brokerage [one side] is applied. Brokers like ICICIDirect charge minimum of Rs 25 if your calculated brokerage is less than that.
• Unlike many other brokers who advertize fixed brokerage of Rs 5 per trader but ask you to but a prepaid plan of Rs 1 Lakh in advance, Zerodha is the only discount broker who doesn't sell any prepaid brokerage plans. It's simply pay as you go brokerage firm.
• Zerodha is the first true discount broker providing cheapest brokerage services in India.
• Zerodha Number of Customers: Above 15,000 (as of Aug 2012).
• Zerodha Referral Program is available for all customers. You can make 10% of the brokerage paid by people you refer. This further reduces the brokerage you pay to Zerodha.
• Zerodha Brokerage Calculator helps you to find out how much money you can save on brokerage when moved to Zerodha.